In this episode you'll learn what's wrong with the way most health management teams measure success, and how to fix it before it hurts engagement in your programs.
We look at the science of motivation and behavior change and how the wrong incentives can be counterproductive to the goal of increasing member engagement for the long term.
This episode includes the 3 core communications principles we apply to member outreach, and a smorgasbord of best practices for phone, direct mail, and email outreach.
In this episode we look at population health management like a marketer to help you identify opportunities to optimize the process from member outreach to lasting engagement.
Listen in as Phil welcomes back in βthe professors,β Dr. Steve Feyrer-Melk and Matt Essex to talk through the many pitfalls of the traditional outreach and enrollment models in health management programs.
Listen in as Phil Beene and Dan Hoemke talk through the revenue and quality of care implications of effective patient engagement in Medicare Advantage populations.