We look at the science of motivation and behavior change and how the wrong incentives can be counterproductive to the goal of increasing member engagement for the long term.
by
Phil Beene
Co-Founder & President at Nudge
August 20, 2018
Dr. Steve Feyrer-Melk and Matt Essex join Phil Beene to talk about the science of where motivation comes from and the factors that influence readiness for change (1:46),
the effect financial incentives have on motivation and how they can torpedo long term engagement (6:09),
how a trusting relationship with a health professional impacts changes the engagement calculus (9:39),
and how managers of population health management programs can misalign incentives from the top down by using the wrong KPIs for team performance across the board (10:54).
Interested in exploring ways to optimize engagement in your health programs? Start with a quick demo of the Nudge platform.
