I’ve noticed that a lot of marketers and consultants out there like to advise that you “get out there” and develop some content in order to build a massive following. Easier said than done, I’m afraid. Listen here to find out exactly how James Breese and Strength Matters grow their audience and monetize their content.
We met Chase Chewning a few years ago when he was growing into a new role as a health coach for members of concierge medical practices. I remember Mac mentioning something to the effect of "this guy is really sharp" after they first connected, and I suppose we should've known that his hunger for knowledge and new experience would quickly grow his impact on his clients and influence on the industry.
Dr. Shaiv Kapadia, Founder and Chief Medical Officer at Iggbo joins us to talk about how they're making on-demand healthcare services possible and share advice for entrepreneurs. Iggbo, once called 'Uber for Phlebotomy,' is building an on-demand network for healthcare labor.
Back from the International Health, Racquet and Sportsclub Association (IHRSA) Tradeshow, podcast co-host Phil Beene spends 20 good minutes on the retention problem in the fitness industry by breaking members and clients into three basic personas based on mindset and fitness habits, rather than classic demographic variables.
This week on the podcast, Mac has gone missing and I'm joined by Lisa Dougherty, Founder and President of the Medical Fitness Network to talk about the power of exercise to prevent and heal, and the massive gap in fitness and wellness services that no one seems to want to fill.
This week Vito La Fata, the no BS business and marketing educator to fitness and wellness professionals, joins us to help us break ground on the new 'Podquarters' at Nudge HQ and doesn't pull any punches when he talks about how trainers need to rethink their fitness services to gain real success.
Accomplished CEO, adviser, consultant, investor, technology early adopter, and overall brilliant guy Bryan O'Rourke joins us to talk about the future of the fitness business, and the role technology will play to create new and better business models.
This week Phill Wright, the Managing Director of Primal Academy joins us all the way from Leeds, UK to tell us what's holding personal trainers back from the success they want and the key to delivering effective online training.
Dr. Sandra Scheinbaum and Elyse Wagner, creators of the Functional Medicine Coaching Academy join us to talk about how we get to a future where there's a health coach in every practice and how technology is already helping accelerate that vision.
This week Dr. Joe Ferrantelli CEO of PostureCo joins Mac and Phil to talk about bringing clinical-grade posture analysis to the iPad, how your pricing strategy can help you target your ideal customer, and more.
Aaron Price, Co-Founder and CEO of Wyzed, joins co-hosts Mac Gambill and Phil Beene on the Scale Well Podcast to talk about how they turned customer feedback into a more scalable business, how to maximize return from your online course, and more.
James Maskell, author and founder of the Evolution of Medicine and Functional Forum joins co-hosts Mac Gambill and Phil Beene on the Scale Well Podcast to talk about lessons learned while building a massive audience, the future of functional medicine, and optimizing the practice model.