Dr. Shaiv Kapadia, Founder and Chief Medical Officer at Iggbo joins us to talk about how they're making on-demand healthcare services possible and share advice for entrepreneurs. Iggbo, once called 'Uber for Phlebotomy,' is building an on-demand network for healthcare labor.
Back from the International Health, Racquet and Sportsclub Association (IHRSA) Tradeshow, podcast co-host Phil Beene spends 20 good minutes on the retention problem in the fitness industry by breaking members and clients into three basic personas based on mindset and fitness habits, rather than classic demographic variables.
This week on the podcast, Mac has gone missing and I'm joined by Lisa Dougherty, Founder and President of the Medical Fitness Network to talk about the power of exercise to prevent and heal, and the massive gap in fitness and wellness services that no one seems to want to fill.
This week Vito La Fata, the no BS business and marketing educator to fitness and wellness professionals, joins us to help us break ground on the new 'Podquarters' at Nudge HQ and doesn't pull any punches when he talks about how trainers need to rethink their fitness services to gain real success.
I’m embarrassed to say that this was my first year venturing out to Vegas to attend CES. The conference hardly needs an intro, but each year 150,000+ from the tech community fly to Las Vegas to show off some of the latest and greatest technologies we should expect to see over the coming year.
Accomplished CEO, adviser, consultant, investor, technology early adopter, and overall brilliant guy Bryan O'Rourke joins us to talk about the future of the fitness business, and the role technology will play to create new and better business models.
This week Phill Wright, the Managing Director of Primal Academy joins us all the way from Leeds, UK to tell us what's holding personal trainers back from the success they want and the key to delivering effective online training.
Dr. Sandra Scheinbaum and Elyse Wagner, creators of the Functional Medicine Coaching Academy join us to talk about how we get to a future where there's a health coach in every practice and how technology is already helping accelerate that vision.
This week Dr. Joe Ferrantelli CEO of PostureCo joins Mac and Phil to talk about bringing clinical-grade posture analysis to the iPad, how your pricing strategy can help you target your ideal customer, and more.
Aaron Price, Co-Founder and CEO of Wyzed, joins co-hosts Mac Gambill and Phil Beene on the Scale Well Podcast to talk about how they turned customer feedback into a more scalable business, how to maximize return from your online course, and more.
James Maskell, author and founder of the Evolution of Medicine and Functional Forum joins co-hosts Mac Gambill and Phil Beene on the Scale Well Podcast to talk about lessons learned while building a massive audience, the future of functional medicine, and optimizing the practice model.
There are a lot of learning management systems (LMS) out there, so I'm not here to say this is the only way to set up your online course. But I'm sure you're busy too, so your criteria for choosing a platform might look a lot like mine.
What’s the first thing you think about when you see the Apple logo? What about Nike or McDonalds? As you know, those companies have teams of people dedicated to make sure that their branding evokes a certain emotion during every encounter.
Nudge, providers of a leading mobile health tracking app and coaching platform for wellness and fitness professionals, announced today that it will launch a new custom-branded mobile app for female-focused fitness franchise Delta Life Fitness. The “Slide Right” app, as it will be called, will be available for members of Delta Life’s 17 locations later this month.
Member engagement. Is it important to your business? Of course it is. More engaged members come back into the gym and renew their contracts. They are the foundation of any healthy wellness or fitness business.
The brand new, redesigned Nudge Coach is almost ready to launch! It's seriously packed with simplifications and enhancements, so buckle up while I give you a quick preview of the core changes that will effect the way you work with clients in Nudge Coach after the update.
Do you remember the earliest Fitbits? Back in 2010 my family equipped itself with the old school Fitbit One for a basic steps challenge, where all accountability, competition, and encouragement were refreshingly outside the app universe.
Most of the coaches and professionals we’ve met through our journey with Nudge were introduced to the idea of using health tracking apps with clients because of Fitbit. So it only makes sense that we should dedicate a full post to exactly how you can use Fitbits with your clients to make your health coaching business (or fitness business, wellness business, etc.) better.
Finding new clients isn't the only way to add revenue to your business. You can also maximize revenue from the clients you already have. Discover five pricing models that you can implement that will help you increase revenue per client and customer lifetime value.
One of the most difficult things for any trainer or physician is to keep their clients engaged. After all, a client who comes to you is looking for a solution to a problem they have: they’re overweight, they’re not feeling well, or whatever it may be. Your worth as a specialist depends on your ability to help your clients find solutions to their problems, and if you’re not able to deliver, well, your clients have choices, don’t they?
Nudge, a leading mobile health management platform, has announced a strategic partnership with InBody USA, leaders in body composition technology, to make data from the new InBody BAND accessible and usable for health and fitness professionals and organizations that work with clients to improve their health and fitness levels.
Over the past few months, consumers and professionals alike have all been wondering a simple question. Where is mobile health going? Or better put, are health tracking apps and wearables going to more formally integrate within traditional client or patient care models?
Do you remember when pager technology felt like it changed the way the healthcare system worked? And then came the World Wide Web, and then high-speed internet. Then broadband networks begot smartphones, and smartphones begot app stores, and app stores begot mhealth (mobile health) apps,