Dr. Sandra Scheinbaum and Elyse Wagner, creators of the Functional Medicine Coaching Academy join us to talk about how we get to a future where there's a health coach in every practice and how technology is already helping accelerate that vision.
This week Dr. Joe Ferrantelli CEO of PostureCo joins Mac and Phil to talk about bringing clinical-grade posture analysis to the iPad, how your pricing strategy can help you target your ideal customer, and more.
Aaron Price, Co-Founder and CEO of Wyzed, joins co-hosts Mac Gambill and Phil Beene on the Scale Well Podcast to talk about how they turned customer feedback into a more scalable business, how to maximize return from your online course, and more.
James Maskell, author and founder of the Evolution of Medicine and Functional Forum joins co-hosts Mac Gambill and Phil Beene on the Scale Well Podcast to talk about lessons learned while building a massive audience, the future of functional medicine, and optimizing the practice model.
There are a lot of learning management systems (LMS) out there, so I'm not here to say this is the only way to set up your online course. But I'm sure you're busy too, so your criteria for choosing a platform might look a lot like mine.
What’s the first thing you think about when you see the Apple logo? What about Nike or McDonalds? As you know, those companies have teams of people dedicated to make sure that their branding evokes a certain emotion during every encounter.
Nudge, providers of a leading mobile health tracking app and coaching platform for wellness and fitness professionals, announced today that it will launch a new custom-branded mobile app for female-focused fitness franchise Delta Life Fitness. The “Slide Right” app, as it will be called, will be available for members of Delta Life’s 17 locations later this month.
Member engagement. Is it important to your business? Of course it is. More engaged members come back into the gym and renew their contracts. They are the foundation of any healthy wellness or fitness business.
The brand new, redesigned Nudge Coach is almost ready to launch! It's seriously packed with simplifications and enhancements, so buckle up while I give you a quick preview of the core changes that will effect the way you work with clients in Nudge Coach after the update.
Do you remember the earliest Fitbits? Back in 2010 my family equipped itself with the old school Fitbit One for a basic steps challenge, where all accountability, competition, and encouragement were refreshingly outside the app universe.
Most of the coaches and professionals we’ve met through our journey with Nudge were introduced to the idea of using health tracking apps with clients because of Fitbit. So it only makes sense that we should dedicate a full post to exactly how you can use Fitbits with your clients to make your health coaching business (or fitness business, wellness business, etc.) better.
Before you dig into this article, take one good deep breath and repeat the following out loud … “People will pay for my valuable services, but they will only do so if I ask them to.” And once more … “It’s okay to charge a little more for my services when I’m always finding ways to deliver more value.”
One of the most difficult things for any trainer or physician is to keep their clients engaged. After all, a client who comes to you is looking for a solution to a problem they have: they’re overweight, they’re not feeling well, or whatever it may be. Your worth as a specialist depends on your ability to help your clients find solutions to their problems, and if you’re not able to deliver, well, your clients have choices, don’t they?
Nudge, a leading mobile health management platform, has announced a strategic partnership with InBody USA, leaders in body composition technology, to make data from the new InBody BAND accessible and usable for health and fitness professionals and organizations that work with clients to improve their health and fitness levels.
Over the past few months, consumers and professionals alike have all been wondering a simple question. Where is mobile health going? Or better put, are health tracking apps and wearables going to more formally integrate within traditional client or patient care models?
Do you remember when pager technology felt like it changed the way the healthcare system worked? And then came the World Wide Web, and then high-speed internet. Then broadband networks begot smartphones, and smartphones begot app stores, and app stores begot mhealth (mobile health) apps,
Mobile Health, mHealth, Digital Health, eHealth, Connected Health, etc, etc. You've probably seen each of these monikers headlining articles from industry rags to mainstream publications in the last year. But why should all the buzz matter to health professionals?
Why is mobile health important? It’s a question that most practitioners are asking themselves and at this point you should at least be familiar with some of the most basic terms, like “mobile health”, “health tracking”, and even “Fitbit”.
Perhaps no other industry has seen as much upheaval in the past five years as healthcare. As costs continue rising and the speed of change continues to increase, leaders in the industry are looking to technology and processes to find solutions to some of their biggest challenges.
I was recently recruited by a friend of mine to join him in a 31-day pushup and body squat challenge through which we would be working our way up to completing 750 body squats and 200 pushups in a single day. I have to admit that I was skeptical as to whether this would be possible.
As health coaches, we spend a good portion of our time in some sort of teaching capacity. Whether we are leading a workshop or teaching our clients nutritional concepts, being an effective teacher is an important part of what we do.
Consumers are intrigued by the potential these apps and devices can provide, but unfortunately most of them struggle to understand what the data actually means. As a result, an incredible opportunity has been presented to the health and wellness professionals ready to embrace this technology.
In the past couple of months, whether in the Q&A's during our free webinars, or during one-on-one calls or personal emails, I've been getting more requests for tips on how to best handle the initial one-on-one meeting with a new prospective client.
One common question I hear from health coaches is “How should I price my coaching programs?” This is a completely valid question and, truth be told, can be a little tricky to figure out. If you’re not exactly sure what to charge, this post should give you a few helpful ideas for how to figure it out.
We were banging our heads against the wall. We’d been doing everything we knew to try to speed up audience growth, but couldn’t seem to break through the plateau. We were putting out regular blog posts, promoting content on social media, using tools to capture contacts on our site, but not seeing hockey stick growth we were expecting for our efforts.